TY - JOUR T1 - Alphabet Economics: The link between names and reputation JO - Journal of Socio-Economics PY - 2008/06/01 AU - Efthyvoulou G ED - DO - DOI: 10.1016/j.socec.2007.12.005 VL - 37 IS - 3 SP - 1266 EP - 1285 Y2 - 2024/12/23 ER -