TY  - CONF

T1  - Satisfying Your Preference For Social Change: Conceptualising Brand Socio-Political Function (BSF) And Its Role In Consumer-Brand Relationships

JO  - https://virtual.oxfordabstracts.com/#/event/2789/submission/56

PY  - 2022/07/05

AU  - Junan H

AU  - Eva K

AU  - Monkhouse L

AU  - Fraser M

ED  - 

Y2  - 2024/12/22

ER  -