TY  - JOUR

T1  - Teaching New Product Development Using the ‘CityCar’ Simulation

JO  - Creativity and Innovation Management

PY  - 2009/01/01

AU  - Cousens A

AU  - Goffin K

AU  - Mitchell R

AU  - van der Hoven C

AU  - Szwejczewski M

ED  - 

DO  - DOI: 10.1111/j.1467-8691.2009.00527.x

PB  - Wiley

VL  - 18

IS  - 3

SP  - 176

EP  - 189

Y2  - 2024/12/22

ER  -