@article{article, title = {{Towards a multi-perspective model of reverse knowledge transfer in multinational enterprises: A case study of Coats plc}}, url = {{}}, year = {{2012}}, month = {{1}}, author = {{McGuinness M and Demirbag M and Bandara S}}, doi = {{10.1016/j.emj.2012.03.013}}, journal = {{European Management Journal}}, note = {{Accessed on 2024/12/22}}}