TY  - JOUR

T1  - Television advertisements create false memories for competitor brands.

JO  - Journal of Applied Research in Memory and Cognition

UR  - http://dx.doi.org/10.1016/j.jarmac.2014.06.001

PY  - 2015/03/01

AU  - Sherman SM

AU  - Follows H

AU  - Mushore ABR

AU  - Hampson-Jones K

AU  - Wright-Bevans K

ED  - 

DO  - DOI: 10.1016/j.jarmac.2014.06.001

PB  - American Psychological Association (APA)

VL  - 4

IS  - 1

SP  - 1

EP  - 7

Y2  - 2024/12/22

ER  -