TY - CONF T1 - Cultural aspects of multi-channel customer management: A UK case study JO - 15th Americas Conference on Information Systems 2009, AMCIS 2009 PY - 2009/12/01 AU - Ali M AU - Brooks L ED - SN - 9781615675814 VL - 7 SP - 4695 EP - 4705 Y2 - 2025/04/18 ER -