TY  - CONF

T1  - But who is looking? Decoding on-pack sustainability claims in Greece, UK, France and Sweden

JO  - Proceedings of the  Academy of Marketing 50th Annual Conference

PY  - -0001/11/30

AU  - Alevizou PJA

AU  - Oates CJ

AU  - McDonald S

AU  - Henninger CE

ED  - 

Y2  - 2024/12/22

ER  -