@article{article, title  = {{Developing relationships through direct marketing in a business-to-business context: The training sector in Portugal}},

 url = {{}},

 year = {{2010}},

 month = {{1}},

 author = {{Reis R and Oates C and McGuinness M and Elliott D}},

 volume = {{2}},

 journal = {{Proceedings of the European Conference on Knowledge Management, ECKM}},

 pages = {{814-821}},

 note = {{Accessed on 2024/10/19}}}